On April 25th, 2019, China Property Management Institute organized the property management impact assessment oriented towards member units of China Property Management Media Coordination. This event got an enthusiastic response and totally 180 WeChat official accounts in property management industry and 100 property management journals meeting the application requirements participated in the assessment by May 20th.

In this property management media impact assessment, Binjiang Property WeChat official account ranked Top 100. Binjiang Property WeChat official account is dedicated to providing proprietors with multifold life experience including comfortable, positive and quality property services as well as colorful community activities.

 China Property Management Institute and School of Journalism and Communication of Tsinghua University conducted study and analysis of 100 WeChat official accounts and 70 journals and prepared the 2019 Property Management Media Impact Assessment Report accordingly.

According to the statistic data, the information spreading awareness is becoming more universal throughout the national property management industry. Based on the relatively complete “Traditional-New Media” binary dissemination framework formed, traditional media has a new focus in 2019 while the strength of new media can be further enhanced. Some media platforms are keeping a higher reputation and industry influence, and, at the same time, the state of industry-wide information dissemination can be effectively improved in terms of dissemination framework, content and others.